The importance of loading speed

We all know, instinctively, that most web users don’t have the patience for pages that are slow to load, or won’t load at all. But what does the hard data say? A WP Engine study concluded that a delay of just one second can lead to 11 percent fewer page...

Good UX Design Can Beat the Competition

Are we entering the age of the customer? Market research firm Forrester argues that consumers of digital technology – such as websites, mobile devices and applications – are increasingly feeling empowered enough to shape business strategy. The idea is that...

Don’t Fear Data In UX Design

When building interfaces, designers regularly face a number of subjective questions. How large should this button be, and what shape is most appealing to the user? Does this interactive element provide an adequate visual response? Is this progress bar useful, or will...

Upcoming Trends In UX Design For Mobile Devices

Mobile-first design has been growing in importance for years. As smartphone browsers grew more powerful – eventually rivaling desktop browsers – web developers learned that their products could not succeed without a strong mobile presence. According to...

3 Interview Questions For Applicants To Ask

When job seekers sit for interviews, they tend to focus on answering the questions posed to them. This is understandable, given that they need to give prospective employers the best view of their qualifications possible. But interviewers aren’t just looking for...